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What is SEO and why it is important for every website?

Sakshi Chaturvedi

Sakshi ChaturvediBy Sakshi Chaturvedi

Published on 18 May 2018 9:52 AM GMT

What is SEO and why it is important for every website?
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Lucknow: SEO or Search Engine Optimization is an activity that attempts to improve search engine rankings.

SEO Explanation:

Search engine optimization is anything done to improve the ranking of a website on search engine results pages (SERPs).

Latest SEO technology:

  • Use latest blogging techniques.
  • Publish e books.
  • Create new links and press releases.
  • Use wiki links
  • Use trackbacks.
  • Appeal with more powerful links
  • Use content links on authority sites.
  • Fix broken links.

What does SEO company do?

SEO Company or SEO marketing company offers search engine optimization services to businesses to help them improve their visibility online.

There are top search optimization companies which refurbish your website to make it highly visible on major search engines.

Who are SEO specialists?

SEO Specialists analyze reviews and implements changes to websites so they are optimized for search engines. This means maximizing the traffic to a site by improving page rank within search engines.

Types of SEO services:

  • Social media marketing.
  • Online reputation management.
  • Organic search.
  • Building links.
  • Paid search.
  • Code optimization.

Search engine optimization marketing services:

Search engine optimization marketing services involve a systematic approach to creating a significant online presence.

It provides a detailed process to achieve high natural search rankings. Each website is different and no one SEO strategy can achieve success for every unique situation.

Search engine optimization marketing services focuses mainly on these principles:

  • An ethical approach to SEO Optimization.
  • A proper site structure that is conducive to search engine indexing and crawling.
  • Strong, relevant content that is frequently updated and enhanced.
  • A comprehensive and targeted link building campaign.

Sakshi Chaturvedi

Sakshi Chaturvedi

A journalist, presently working as a Sub-Editor at newstrack.com.

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