Founder of Auto Freak, Anoj Kumar Revolutionizes The Way Auto Industry Works

Take Anoj Kumar, a middle-class guy who made a fortune of himself through his grit and never to give up attitude.

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Published on: 28 July 2020 8:08 PM GMT
Founder of Auto Freak, Anoj Kumar Revolutionizes The Way Auto Industry Works
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Founder of Auto Freak, Anoj Kumar Revolutionizes The Way Auto Industry Works

Gone are the days, when people used to dream of landing a steady conventional job that would give a good salary. Nowadays, there are millions of job opportunities available. However, our education system is not up for it. This is the primary reason so many highly educated people are wandering around in search of a job. Take Anoj Kumar, a middle-class guy who made a fortune of himself through his grit and never to give up attitude.

Belonging to a middle-class family, Anoj has to face lots of difficulties while growing up in Delhi. He idolized his father and wanted to help people just like him. Since childhood, he was very into cars. Whenever he saw a car, he would bombard drivers with questions. His curiosity grew with his age.

One incident of high school changed Anoj’s life completely. His teacher introduced him to the internet, where he had all the information he needed on his fingertip.

After struggling for four months, he was able to buy his first laptop back in 2014. While surfing the internet, he came across an article about a car review. This is when he realized what his inner voice was telling. He decided to write reviews of cars.

Anoj Kumar wanted to create his own website and met several with several web design companies. However, he didn’t have enough money to get his website made. This is why he put all his effort into learning how to create a website by going through several tutorials and videos on the web. In the process, he also learned digital marketing. His hard work and dedication paid off, as he soon became the founder of www.autofreak.com under his firm Shaurya Infosoft Private Limited.

Autofreak.com soon started getting lots of traffic, all thanks to the amazing and intriguing content. Currently, the Facebook page of Auto Freak has more than 2.7 million followers making it the second-largest automobile page in the country. The Insta account of Auto Freak also has around 50K followers.

Anoj Kumar was quoted saying in a recent interview, “When a customer looking for cars or bike they read many review and comparison article online about it because it involves a good amount of money and some people spend there whole saving in buying it. The motto behind of autofreak.com is to provide genuine and authentic reviews and details about cars and bike which help them in decision making. A research in 2016 says, 70% of buyer read at least one online review before deciding to buy a car.”

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