Homegrown brand Attrangi Designs revolutionizes the jewellery industry with its one-of-a-kind designs

Attrangi was founded as a small home-grown business by Saloni and Vidushi that quickly gained recognition for its distinctive designs and meticulous quality control.

Shivani
Published on: 11 Feb 2023 7:40 AM GMT
Homegrown brand Attrangi Designs revolutionizes the jewellery industry with its one-of-a-kind designs
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Attrangi Designs, founded by Saloni Shah and Vidushi Jain, is a jewellery brand launched to create precious and appealing ornaments. The brand offers a wide variety of traditional and modern designs in necklaces, earrings, bangles, rings, and other jewellery for every occasion, from weddings and cocktail parties to vacations and everyday essentials.

Attrangi was founded as a small home-grown business by Saloni and Vidushi that quickly gained recognition for its distinctive designs and meticulous quality control. The highlights section of the brand's Instagram page also has a lengthy list of such compliments. "Attrangi package opening is an experience." “This is a dream. Loved it, got so many compliments for this.” “I was so impressed with the set I ordered for mom that I ordered one for me yesterday, and it already reached me today. It’s the most beautiful thing I own.” These are only a few instances of how much Attrangi jewellery is admired and valued by its customers.

Attrangi's jewellery is meticulously handcrafted and adheres to strict specifications. Each design tells a narrative, and each stone is of high quality. Along with Saloni and Vidushi's unwavering support and tireless efforts, Attrangi's team works nonstop to elevate styling.

The brand satisfies the desire for both modern and traditional customs and is well-known for its massive designs, which come in various colours and shapes and are reasonably priced. The brand gained a lot of affection from a huge number of clients all around the country because of its high quality, broad selection, and exquisitely created jewellery by talented artisans.

Attrangi Designs was established at a time when destination weddings were becoming popular and everyone from brides and bridesmaids were looking for unique and classy options for their outfits. The jewellery from Attrangi, whose main theme is versatility, goes well with both Indian and Western styles and can be worn with either.

To better their prospects and provide them with a better living, the brand works with nearly 12 girls from Mumbai and Chennai, in addition to women. A few rural girls have received training from the founders in jewellery design, packaging and customer service. Additionally, 2% of Attrangi's earnings are offered to a charitable organisation in Chennai.

Over 223k people follow the official Instagram account for Attrangi, which goes by the name attrangi_designs and their website is www.attrangi.in

Shivani

Shivani

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