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Ola launches AI-enabled monitoring system 'Guardian' for secure rides

The safety feature, 'Guardian' uses real-time data from rides to automatically detect unexpected route deviations or irregular trip activity, including prolonged stops. After  Perth, Australia, Ola has now launched the feature in 16 Indian cities and aims to take 'Guardian' to more cities in the coming quarter.

Saima Siddiqui

Saima SiddiquiBy Saima Siddiqui

Published on 23 Dec 2019 12:03 PM GMT

Ola launches AI-enabled monitoring system Guardian for secure rides
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New Delhi: Continuously working towards providing good riding experience and passengers' security, ride-hailing major, Ola on Monday announced to launch its Artificial Intelligence (AI)-based real-time ride monitoring feature called 'Guardian' across several cities in India.

The safety feature, 'Guardian' uses real-time data from rides to automatically detect unexpected route deviations or irregular trip activity, including prolonged stops. After Perth, Australia, Ola has now launched the feature in 16 Indian cities and aims to take 'Guardian' to more cities in the coming quarter.

"We are focused on developing innovations that place customer safety at the heart of platform experience. Guardian brings together the precision of artificial intelligence with the assurance of human intervention, enabling a uniform and safe mobility experience across the markets we operate in," said Arun Srinivas, Chief Sales and Marketing Officer, Ola.

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To procure the passengers' safety, the alerts from 'Guardian' are flagged off in real-time to Ola's 24x7 dedicated "Safety Response Team". The team reaches out to customers and drivers to confirm if they're safe and also offer them on-the-call assistance until ride completion.

'Guardian', the security feature in Ola is built on machine learning (ML) capabilities which enables it to learn and evolve from millions of data points every day to improve risk signaling and instant resolution.

The 'Guardian' was first rolled out as a pilot project in Bengaluru, Mumbai and Pune in September last year.

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Saima Siddiqui

Saima Siddiqui

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