Ever since Alia Bhatt and Ranbir Kapoor made public that they are going to be parents soon, the meme world has been too active in congratulating the couple through cheeky posts. One post that took all the limelight was from the popular condom brand Durex India.

Durex India took context from Ranbir Kapoor's popular song 'Channa Mereya' and posted a congratulatory message for the couple.

Durex India took to Twitter and wrote, "The JOMO is REAL! Congratulations Alia & Ranbir." It also posted a photo message that read, "Mehfil me teri . . . "hum toh clearly nahi the" Congratulations."

Netizens are surely calling it a brainy marketing gimmick. Here is what they have to say:

Well, Alia Bhatt and Ranbir Kapoor are expecting their first child. Alia, on her Instagram handle, officially announced the news yesterday and since then wishes are being pouring in on their way.