Reliance Retail: Company decides to use Kirana Stores as JioMart

On this decision of Reliance Retail, two senior officials have said, "These grocery stores will be able to buy products from Reliance or elsewhere.

Yogita S.
Published on: 12 Jan 2021 9:21 AM GMT
Reliance Retail: Company decides to use Kirana Stores as JioMart
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New Delhi: In view of the rapid changes in the retailing sector, Reliance Retail is going to make a big change. Yes, Reliance Retail has decided not to sell groceries on its e-commerce platform, given the selling products of groceries on the famous e-commerce platforms like BigBasket, Grofer, Amazon.

The company will now franchise directly from grocery stores for sale of goods. Let us know that the company is planning to enter the market through this. This will not only benefit the company but will also help the grocery stores.

Grocery stores will be made

On this decision of Reliance Retail, two senior officials have said, "These grocery stores will be able to buy products from Reliance or elsewhere. If a product is ordered through jiomart and it is not in stock at grocery stores, Reliance Retail will supply it. The margin will be divided equally between the two. However, Reliance will continue to sell fruits and vegetables. "

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At the same time, the officer has shared some information about the company's plan. He explained, "Since incorporating grocery stores is a long process. Jiomart will continue to sell on the basis of grocery stores and pin codes under the hybrid model for the next few months. But after a time out of direct sales of FMCG and grocery Will leave. "

Plan to start in 30 cities:

Let us tell you that Reliance has formulated a strategy to work on its Bussiness to Bussiness segment. It will be based on the Cash and Carry Store format. Reliance customers will be able to get grocery products by ordering online from their nearest grocery stores.

This new plan of the company will start in the quarter of June, so that the product will be made available to customers through jiomart Grocery Stores. This plan will start through 30 cities. The company has franchised over 56,000 grocery stores under the scheme. So at the same time the company is working on the further process of connecting grocery stores in 100 cities to jiomart by April.

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Yogita S.

Yogita S.

Media Graduate, News Editor and PR Enthusiast.

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